Customer case studies

Our customers use our solutions to avoid assumption-driven decisions and costly misalignments. From increased retention to improved product market fit, Proven helps to support your growth every step of the way.

“Proven conducted in-depth customer calls to gather feedback and identify key unmet needs. These insights validated our product positioning and highlighted specific features that would resonate with our core audience. With this data, we were able to launch a new product confidently, resulting in a 35% increase in product adoption and a 20% boost in overall customer retention when compared to our first product.”

— Healthcare tech company and Proven customer since 2021

“Proven worked with us to conduct discreet customer interviews, gathering honest feedback on customer experience and long-term satisfaction. The resulting report provided unbiased, actionable insights that demonstrated we have strong customer relationships.”

— FinTech company and Proven customer since 2023

Key characteristics of companies that benefit from Proven.

  • Proven is ideal for industries where understanding customer behavior is critical to success. These include SaaS companies, subscription services, consumer goods, B2B enterprises, healthcare, and financial services.

  • We work with companies that are tackling high churn, seeking deeper customer insights to drive engagement, or planning strategic product expansions. Proven equips them with actionable data to make smarter decisions.

  • For companies preparing for investment, acquisition, or exit, Proven provides independent validation of customer loyalty, satisfaction, and revenue stability—key factors in maximizing valuation and reducing buyer uncertainty.